Mobinil and Orange Labs Cairo are proud to support the international alliance in its Diabetes And Ramadan initiative by ‘spreading the word’ about this new, specialized website.
Mobinil will send half a Million short message via its network to the general public and potential diabetics in major Egyptian cities. The message informs recipients about the website and by default, encourages them to circulate it. Mobinil will also publicize the DAR Initiative over its social media pages and several online newspapers.
We hope that with the good help of the public, this campaign will eventually reach 2 Million people.
This project is one of Mobinil’s social responsibilities; it is also a good addition to the current m-Health portfolio which includes targeted awareness and mobile apps like Vaccine Reminders and Tele Dermatology.